A netnography of a university’s social media brand community: Exploring collaborative co-creation tactics

Activity: Talk or presentation › Oral presentation

Description

2015 Global Innovation and Knowledge Academy (GIKA) Conference, University of Valencia, Spain
Period20 Mar 2016 → 23 Mar 2016
Event title2015 Global Innovation and Knowledge Academy (GIKA) Conference
Event typeConference
Degree of RecognitionInternational