A netnography of a university’s social media brand community: Exploring collaborative co-creation tactics

    Activity: Talk or presentation › Oral presentation

    Description

    2015 Global Innovation and Knowledge Academy (GIKA) Conference, University of Valencia, Spain
    Period20 Mar 2016 → 23 Mar 2016
    Event title2015 Global Innovation and Knowledge Academy (GIKA) Conference
    Event typeConference
    Degree of RecognitionInternational