Enhancing student-university relationships through social media brand communities: an identity theories perspective

    Activity: Talk or presentationOral presentation

    Description

    Presented at ANZMAC 2015 Doctoral Colloquium
    Period30 Nov 20151 Dec 2015
    Event titleAustralian and New Zealand Marketing Academy Conference 2015
    Event typeConference
    LocationSydney, Australia, New South WalesShow on map
    Degree of RecognitionInternational