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Enhancing student-university relationships through social media brand communities: an identity theories perspective

    Activity: Talk or presentation › Oral presentation

    Description

    Presented at ANZMAC 2015 Doctoral Colloquium
    Period30 Nov 2015 → 1 Dec 2015
    Event titleAustralian and New Zealand Marketing Academy Conference 2015
    Event typeConference
    LocationSydney, Australia, New South WalesShow on map
    Degree of RecognitionInternational