Projects per year
Personal profile
Related Links
Biography
Raechel Johns (B Com, M Mkt, GCHE, MHE, PhD) is the Head of the Canberra Business School. A Professor in Marketing and Service Management, Raechel’s expertise includes customer value, technology marketing and Transformative Service. Her research interests include self-service technologies, internet marketing, social media, vulnerable communities and Transformative Service Research.
Prior to her academic career, Raechel worked in Marketing in the IT industry and internet based organisations and this industry experience intersects with her research interests. Her first marketing role was in retail, as the Marketing Manager of a shopping centre.
Area of Supervision:
Services Marketing, particularly Transformative Service Research, Vulnerable Consumers, Community Wellbeing, Technology facilitated service delivery, Social Media use
Other topics of interest include:
technology, internet marketing, social media, not for profit marketing, customer value, relationships
Involvement in PhD Supervisory Panels:
Raechel Johns is happy to participate in relevant supervisory panels
Current Projects
Research related to the Transformative Service Mediator (Johns and Davey, 2009)
Research related to Transformative Service Research / vulnerable consumers/ community wellbeing
Research related to technology use in communities, organisations and to facilitate relationships or service delivery
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Collaborations and top research areas from the last five years
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Understanding gambling harms in the digital age
Holland, K., Mccallum, K., Fisher, C., Johns, R., Ordway, C., Dale, N., Brown, T., Roche, M., George, A. & Davey, R.
21/01/22 → 30/04/24
Project: Research
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Assessing Workforce Shortages and identifying barriers to workforce attraction in the ACT
Johns, R., Gong, X., Dale, N., Freyens, B. & Fear, J.
23/03/22 → 23/09/22
Project: Research
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Outcomes of education at single sex schools
English, R. & Johns, R.
29/11/19 → 31/12/19
Project: Research
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Organisational knowledge stocks and exploitative development of new radical products
Wong, B. P. L., Saleh, M. A., Johns, R. & Chinta, R., 24 Aug 2023, In: Management Decision. 61, 9, p. 2670-2697 28 p.Research output: Contribution to journal › Article › peer-review
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Reducing inequalities through strengths-based co-creation: indigenous students’ capabilities and transformative service mediator practices
Davey, J., Johns, R. & Blackwell, J., 15 Aug 2023, In: Journal of Services Marketing. 37, 7, p. 817-835 19 p.Research output: Contribution to journal › Article › peer-review
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The impact of social media use on customer experiences within physical service environments
Johns, R., Walsh, M. & Dale, N. F., 21 Jun 2023, In: Journal of Services Marketing. 37, 6, p. 788-797 10 p.Research output: Contribution to journal › Article › peer-review
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Role of internal marketing in Australian higher education sector: age, gender and job level as moderators
Asif, S., Fatima, J. & Johns, R., 22 Feb 2022, (E-pub ahead of print) In: Journal of Marketing for Higher Education. p. 1-18 18 p.Research output: Contribution to journal › Article › peer-review
2 Citations (Scopus) -
The straw that breaks the camel's back: service provider vulnerability to customer incivility
Loh, J. MI., Khan, I. & Johns, R., 24 Jun 2022, (E-pub ahead of print) In: Journal of Service Theory and Practice. 32, 4, p. 545-564 20 p.Research output: Contribution to journal › Article › peer-review
5 Citations (Scopus)