Abstract
| Original language | English |
|---|---|
| Pages (from-to) | 268-289 |
| Number of pages | 22 |
| Journal | Management Decision |
| Volume | 53 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 2015 |
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A critical appraisal of the relational management paradigm in an international setting: A future research agenda. / SALEH, Abu; Yunus Ali, M.; QUAZI, Ali; Wickramasekera, Rumintha.
In: Management Decision, Vol. 53, No. 2, 2015, p. 268-289.Research output: Contribution to journal › Article
TY - JOUR
T1 - A critical appraisal of the relational management paradigm in an international setting: A future research agenda
AU - SALEH, Abu
AU - Yunus Ali, M.
AU - QUAZI, Ali
AU - Wickramasekera, Rumintha
PY - 2015
Y1 - 2015
N2 - In the mainstream relationship management literature, critical appraisal of the relationship paradigm in an international setting is virtually non-existent. The extant literature reveals a gap in terms of linking relationship management theories with international management. Furthermore, little research attention has been paid to synthesise the existing theories in a cohesive manner towards developing a theoretical paradigm in the interface of the importer-supplier relationship dyad. Thus, the purpose of this paper is to strengthen the theoretical grounds of relationship marketing in an international setting in an importer-exporter relationship context
AB - In the mainstream relationship management literature, critical appraisal of the relationship paradigm in an international setting is virtually non-existent. The extant literature reveals a gap in terms of linking relationship management theories with international management. Furthermore, little research attention has been paid to synthesise the existing theories in a cohesive manner towards developing a theoretical paradigm in the interface of the importer-supplier relationship dyad. Thus, the purpose of this paper is to strengthen the theoretical grounds of relationship marketing in an international setting in an importer-exporter relationship context
KW - International relationship management
KW - Internationalisation process theory
KW - Resource-based theory of the firm
KW - Transaction cost theory
KW - Trust and commitment theory
U2 - 10.1108/MD-02-2014-0097
DO - 10.1108/MD-02-2014-0097
M3 - Article
VL - 53
SP - 268
EP - 289
JO - Management Decision
JF - Management Decision
SN - 0025-1747
IS - 2
ER -