The University of Canberra (UC) is a public university located in Canberra in the Australian Capital Territory and offers both undergraduate and postgraduate courses. Although still a young university, one of its central aims is to ensure that students from diverse backgrounds, such as Indigenous; low socioeconomic status (SES); and rural, regional, and remote areas are provided with the opportunity and support to achieve their academic goals through a positive university experience. Retention, completion, and success rates among these groups of students have been traditionally low. The Digital Student Journey (DSJ), a digitized CRM platform and Adobe experience cloud, delivers a bespoke landing page for students based on data from across university information systems and provides a solution to the universal problem of disparate working groups not combining forces for greater support for students. As UC works towards becoming one of the most digitally progressive tertiary institutions in the nation, the DSJ project rollout and its expected impacts are covered in this chapter.
|Title of host publication||Student Support Services|
|Editors||Fernando F. Padró, Megan Kek, Henk Huijser|
|Place of Publication||Singapore|
|Number of pages||18|
|Publication status||Published - 2021|