A Qualitative understanding of the impact of Internet Banking in Relationships between Banks and Commercial Customers

Raechel Johns, Bruce Perrott

    Research output: A Conference proceeding or a Chapter in BookConference contributionpeer-review

    Original languageEnglish
    Title of host publicationAustralia New Zealand Marketing Academy Conference (ANZMAC 2008)
    EditorsDaniela Spanjard, Sara Denice, Neeru Sharma
    Place of PublicationAustralia
    PublisherSchool of Marketing, UWS
    Pages1-7
    Number of pages7
    ISBN (Print)9781863081437
    Publication statusPublished - 2008
    EventANZMAC - Sydney, Australia
    Duration: 1 Dec 20083 Dec 2008

    Conference

    ConferenceANZMAC
    Country/TerritoryAustralia
    CitySydney
    Period1/12/083/12/08

    Cite this