Advertising: endangered species of survivor

Richard Buddle

    Research output: A Conference proceeding or a Chapter in BookConference contribution

    Original languageEnglish
    Title of host publication10th IAA World Education Conference Proceedings
    Editors Masi, Holmes
    Place of
    PublisherInternational Advertising Association
    Number of pages12
    Publication statusPublished - 2006
    Event10th IAA World Education Conference - Dubai, United Arab Emirates
    Duration: 19 Mar 200620 Mar 2006


    Conference10th IAA World Education Conference
    CountryUnited Arab Emirates

    Cite this

    Buddle, R. (2006). Advertising: endangered species of survivor. In Masi, & Holmes (Eds.), 10th IAA World Education Conference Proceedings (pp. 1-12). International Advertising Association.