Age stereotyping

Are we oversimplifying the phenomenon?

V. Braithwaite, D. Gibson, J. Holman

Research output: Contribution to journalArticle

26 Citations (Scopus)

Abstract

This study investigates the use of age stereotypes in evaluating individuals' behavior in context-specific situations. One hundred university students assessed young male, young female, old male, and old female characters in four vignettes using the Rosencranz and McNevin Semantic Differential. The data revealed limited but conflicting evidence of the use of stereotypes when the stimuli portrayed target characters in lifelike situations rather than in an experimental vacuum. It is argued that while stereotyping can occur in specific contexts, its form is greatly influenced by other aspects of the situation. The need to reconceptualize the notion of stereotypes of the elderly is discussed, and a shift in emphasis toward the analysis of subgroup stereotypes as opposed to one consistent global stereotype of old age is urged
Original languageEnglish
Pages (from-to)315-325
Number of pages11
JournalInternational Journal of Aging and Human Development
Volume22
Issue number4
DOIs
Publication statusPublished - 1 Dec 1985
Externally publishedYes

Fingerprint

Stereotyping
Semantic Differential
Vacuum
Students

Cite this

@article{9c0166a76ce2421eb6b89655e43ff97e,
title = "Age stereotyping: Are we oversimplifying the phenomenon?",
abstract = "This study investigates the use of age stereotypes in evaluating individuals' behavior in context-specific situations. One hundred university students assessed young male, young female, old male, and old female characters in four vignettes using the Rosencranz and McNevin Semantic Differential. The data revealed limited but conflicting evidence of the use of stereotypes when the stimuli portrayed target characters in lifelike situations rather than in an experimental vacuum. It is argued that while stereotyping can occur in specific contexts, its form is greatly influenced by other aspects of the situation. The need to reconceptualize the notion of stereotypes of the elderly is discussed, and a shift in emphasis toward the analysis of subgroup stereotypes as opposed to one consistent global stereotype of old age is urged",
author = "V. Braithwaite and D. Gibson and J. Holman",
year = "1985",
month = "12",
day = "1",
doi = "10.2190/Q2TM-B9V7-HDBD-6X6H",
language = "English",
volume = "22",
pages = "315--325",
journal = "International Journal of Aging and Human Development",
issn = "0002-0974",
publisher = "Baywood Publishing Co. Inc.",
number = "4",

}

Age stereotyping : Are we oversimplifying the phenomenon? / Braithwaite, V.; Gibson, D.; Holman, J.

In: International Journal of Aging and Human Development, Vol. 22, No. 4, 01.12.1985, p. 315-325.

Research output: Contribution to journalArticle

TY - JOUR

T1 - Age stereotyping

T2 - Are we oversimplifying the phenomenon?

AU - Braithwaite, V.

AU - Gibson, D.

AU - Holman, J.

PY - 1985/12/1

Y1 - 1985/12/1

N2 - This study investigates the use of age stereotypes in evaluating individuals' behavior in context-specific situations. One hundred university students assessed young male, young female, old male, and old female characters in four vignettes using the Rosencranz and McNevin Semantic Differential. The data revealed limited but conflicting evidence of the use of stereotypes when the stimuli portrayed target characters in lifelike situations rather than in an experimental vacuum. It is argued that while stereotyping can occur in specific contexts, its form is greatly influenced by other aspects of the situation. The need to reconceptualize the notion of stereotypes of the elderly is discussed, and a shift in emphasis toward the analysis of subgroup stereotypes as opposed to one consistent global stereotype of old age is urged

AB - This study investigates the use of age stereotypes in evaluating individuals' behavior in context-specific situations. One hundred university students assessed young male, young female, old male, and old female characters in four vignettes using the Rosencranz and McNevin Semantic Differential. The data revealed limited but conflicting evidence of the use of stereotypes when the stimuli portrayed target characters in lifelike situations rather than in an experimental vacuum. It is argued that while stereotyping can occur in specific contexts, its form is greatly influenced by other aspects of the situation. The need to reconceptualize the notion of stereotypes of the elderly is discussed, and a shift in emphasis toward the analysis of subgroup stereotypes as opposed to one consistent global stereotype of old age is urged

UR - http://www.scopus.com/inward/record.url?scp=0022249453&partnerID=8YFLogxK

U2 - 10.2190/Q2TM-B9V7-HDBD-6X6H

DO - 10.2190/Q2TM-B9V7-HDBD-6X6H

M3 - Article

VL - 22

SP - 315

EP - 325

JO - International Journal of Aging and Human Development

JF - International Journal of Aging and Human Development

SN - 0002-0974

IS - 4

ER -