Changing Nature of Consumer Values Toward Negative Word of Mouth: Voice and Risk Avoidance as Moderators

Keyphrases

• Consumer Value 100%
• Negative Word-of-mouth 100%
• Risk Avoidance 100%
• Consumer Views 20%
• Online Survey 20%
• Risk-taking 20%
• Two-period 20%
• Social Value 20%
• Social Attitudes 20%
• Monetary Value 20%
• Marketing Practitioner 20%
• Social Emotions 20%
• Functional Value 20%
• Consumer's Risk 20%
• External Action 20%
• Emotional Value 20%
• Action Words 20%
• Functional Emotions 20%
• Retail Customers 20%

Psychology

• Decision Making 100%
• Risk Behavior 100%
• Risk-Taking 100%
• Social Emotion 100%

Social Sciences

• Consumer Value 100%
• Decision Making 50%
• Emotions 50%
• Risk Behavior 50%
• Online Survey 50%