Corporate innovation in tourism - a study on enablers of innovation in tourism companies

Anita Zehrer; Birgit MUSKAT; Matthias MUSKAT; Mike Peters

Corporate innovation in tourism - a study on enablers of innovation in tourism companies

Anita Zehrer, Birgit MUSKAT, Matthias MUSKAT, Mike Peters

Research output: A Conference proceeding or a Chapter in Book › Conference contribution

Abstract

The importance of innovation is widely recognized, however its analysis in the tourism industry is difficult due to the small and medium-sized structure of the sector. Innovativeness reflects a company's tendency to engage in and support new ideas, novelty, experimentation, and creative processes that may result in new products, services, or the like. This research suggests that there are various factors which influence innovativeness of tourism companies and aims to contribute to the debate on the concept of innovativeness in tourism. The paper undertakes a review of the relevant literature and presents a quantitative study among former winners or finalists of innovation awards in Europe (Germany, Austria, Switzerland) and Australia to find out which factors stimulate innovativeness and innovative behaviour. Authors aim to confirm the single influencing attributes according to literature by the gathered data for both internal and external influencing factors on innovativeness.

Original language	English
Title of host publication	Tourism and hospitality in the contemporary world: Trends, changes and complexity
Editors	P Monica Chien
Place of Publication	Brisbane, Australia
Publisher	School of Tourism, The University of Queensland
Pages	1205-1208
Number of pages	4
ISBN (Print)	9780987050755
Publication status	Published - 2014
Event	CAUTHE 2014: Tourism and Hospitality in the Contemporary World: Trends, Changes and Complexity - Brisbane, Australia Duration: 10 Feb 2014 → 13 Feb 2014

Conference

Conference	CAUTHE 2014: Tourism and Hospitality in the Contemporary World: Trends, Changes and Complexity
Country	Australia
City	Brisbane
Period	10/02/14 → 13/02/14

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Cite this

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title = "Corporate innovation in tourism - a study on enablers of innovation in tourism companies",

abstract = "The importance of innovation is widely recognized, however its analysis in the tourism industry is difficult due to the small and medium-sized structure of the sector. Innovativeness reflects a company's tendency to engage in and support new ideas, novelty, experimentation, and creative processes that may result in new products, services, or the like. This research suggests that there are various factors which influence innovativeness of tourism companies and aims to contribute to the debate on the concept of innovativeness in tourism. The paper undertakes a review of the relevant literature and presents a quantitative study among former winners or finalists of innovation awards in Europe (Germany, Austria, Switzerland) and Australia to find out which factors stimulate innovativeness and innovative behaviour. Authors aim to confirm the single influencing attributes according to literature by the gathered data for both internal and external influencing factors on innovativeness.",

keywords = "Corporate innovation, enablers, innovativeness",

author = "Anita Zehrer and Birgit MUSKAT and Matthias MUSKAT and Mike Peters",

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editor = "Chien, {P Monica}",

booktitle = "Tourism and hospitality in the contemporary world: Trends, changes and complexity",

publisher = "School of Tourism, The University of Queensland",

note = "CAUTHE 2014: Tourism and Hospitality in the Contemporary World: Trends, Changes and Complexity ; Conference date: 10-02-2014 Through 13-02-2014",

}

Zehrer, A, MUSKAT, B, MUSKAT, M & Peters, M 2014, Corporate innovation in tourism - a study on enablers of innovation in tourism companies. in PM Chien (ed.), Tourism and hospitality in the contemporary world: Trends, changes and complexity. School of Tourism, The University of Queensland, Brisbane, Australia, pp. 1205-1208, CAUTHE 2014: Tourism and Hospitality in the Contemporary World: Trends, Changes and Complexity, Brisbane, Australia, 10/02/14.

Corporate innovation in tourism - a study on enablers of innovation in tourism companies. / Zehrer, Anita; MUSKAT, Birgit; MUSKAT, Matthias; Peters, Mike.

Tourism and hospitality in the contemporary world: Trends, changes and complexity. ed. / P Monica Chien. Brisbane, Australia : School of Tourism, The University of Queensland, 2014. p. 1205-1208.

Research output: A Conference proceeding or a Chapter in Book › Conference contribution

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T1 - Corporate innovation in tourism - a study on enablers of innovation in tourism companies

AU - Zehrer, Anita

AU - MUSKAT, Birgit

AU - MUSKAT, Matthias

AU - Peters, Mike

PY - 2014

Y1 - 2014

N2 - The importance of innovation is widely recognized, however its analysis in the tourism industry is difficult due to the small and medium-sized structure of the sector. Innovativeness reflects a company's tendency to engage in and support new ideas, novelty, experimentation, and creative processes that may result in new products, services, or the like. This research suggests that there are various factors which influence innovativeness of tourism companies and aims to contribute to the debate on the concept of innovativeness in tourism. The paper undertakes a review of the relevant literature and presents a quantitative study among former winners or finalists of innovation awards in Europe (Germany, Austria, Switzerland) and Australia to find out which factors stimulate innovativeness and innovative behaviour. Authors aim to confirm the single influencing attributes according to literature by the gathered data for both internal and external influencing factors on innovativeness.

AB - The importance of innovation is widely recognized, however its analysis in the tourism industry is difficult due to the small and medium-sized structure of the sector. Innovativeness reflects a company's tendency to engage in and support new ideas, novelty, experimentation, and creative processes that may result in new products, services, or the like. This research suggests that there are various factors which influence innovativeness of tourism companies and aims to contribute to the debate on the concept of innovativeness in tourism. The paper undertakes a review of the relevant literature and presents a quantitative study among former winners or finalists of innovation awards in Europe (Germany, Austria, Switzerland) and Australia to find out which factors stimulate innovativeness and innovative behaviour. Authors aim to confirm the single influencing attributes according to literature by the gathered data for both internal and external influencing factors on innovativeness.

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SN - 9780987050755

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BT - Tourism and hospitality in the contemporary world: Trends, changes and complexity

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PB - School of Tourism, The University of Queensland

CY - Brisbane, Australia

T2 - CAUTHE 2014: Tourism and Hospitality in the Contemporary World: Trends, Changes and Complexity

Y2 - 10 February 2014 through 13 February 2014

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