Abstract
The battle to reduce food waste and increase access to nutritious food just got a whole lot cheaper and uglier in Australia.
In early December, Woolworths launched its “odd bunch” campaign, becoming the latest retailer to offer consumers “ugly” food at discount prices.
Mainstream food outlets tell us that fruit and vegetables are ugly when they are blemished, misshapen (perhaps with an extra appendage or two), or otherwise fail to meet their usual standards.
In early December, Woolworths launched its “odd bunch” campaign, becoming the latest retailer to offer consumers “ugly” food at discount prices.
Mainstream food outlets tell us that fruit and vegetables are ugly when they are blemished, misshapen (perhaps with an extra appendage or two), or otherwise fail to meet their usual standards.
| Original language | English |
|---|---|
| Pages | 1-3 |
| Number of pages | 3 |
| Specialist publication | The Conversation |
| Publisher | The Conversation Paperpress |
| Publication status | Published - 26 Dec 2014 |
