Disruption or transformation? Australian policymaking in the face of Indigenous contestation

Tanja Dreher, Lisa Waller, Kerry MCCALLUM

    Research output: A Conference proceeding or a Chapter in BookChapterpeer-review

    1 Citation (Scopus)


    From the Zapatista’s “netwar” to the “hashtag activism” of Idle No More, Indigenous peoples have pioneered digital media for global connectivity and contestation. This chapter explores the promise and the pitfalls of social media for First Nations protest in Australia. Overall, we find new opportunities for disruption and ongoing challenges with regard to significant social and political transformation. The argument is illustrated with two exemplars. Firstly, the “Recognise” campaign is a state-sponsored public information and awareness campaign with a well-developed social media and branding strategy. Dissenting Indigenous voices have been highly successful in disrupting this campaign and asserting an alternative agenda including Treaty and Land Rights. Secondly, the #IASLottery campaign responded to the new Indigenous Advancement Strategy, with less success in impacting policy debates.
    Original languageEnglish
    Title of host publicationGlobal Cultures of Contestation
    Subtitle of host publicationMobility, Sustainability, Aesthetics & Connectivity 
    EditorsEsther Peeren, Robin Celikates, Jeroen de Kloet, Thomas Poell
    Place of PublicationCham, Switzerland
    PublisherPalgrave Macmillan
    Number of pages26
    ISBN (Electronic)9783319639826
    ISBN (Print)9783319/639819
    Publication statusPublished - 2017

    Publication series

    NamePalgrave Studies in Globalization, Culture and Society
    PublisherPalgrave McMillan


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