E-Marketing as an Antecedent to Online Fraud

Michelle Sofo, Francesco Sofo

Research output: A Conference proceeding or a Chapter in BookChapter

1 Citation (Scopus)
Original languageEnglish
Title of host publicationE-Marketing in Developed and Developing Countries: Emerging Practices
EditorsHatem El-Gohary, Riyad Eid
Place of PublicationPennsylvania
PublisherIGI Global
Pages194-213
Number of pages20
Edition1
ISBN (Print)9781466639546
Publication statusPublished - 2013

Cite this

Sofo, M., & Sofo, F. (2013). E-Marketing as an Antecedent to Online Fraud. In H. El-Gohary, & R. Eid (Eds.), E-Marketing in Developed and Developing Countries: Emerging Practices (1 ed., pp. 194-213). Pennsylvania: IGI Global.