| Original language | English |
|---|---|
| Title of host publication | E-Marketing in Developed and Developing Countries: Emerging Practices |
| Editors | Hatem El-Gohary, Riyad Eid |
| Place of Publication | Pennsylvania |
| Publisher | IGI Global |
| Pages | 194-213 |
| Number of pages | 20 |
| Edition | 1 |
| ISBN (Print) | 9781466639546 |
| Publication status | Published - 2013 |
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