Evidence of a social legacy from volunteering at the Sochi 2014 Olympic and Paralympic winter games

Tracey J Dickson, F. Anne Terwiel, Alexandr Vetinev

Research output: Contribution to journalArticlepeer-review

Abstract

Mega-sport events, like Olympic and Paralympic Games, typically promise host communities that beneficial legacies will remain beyond the life of the event, however, there is little post-event research supporting these claims. Conducted three years after the Sochi 2014 Olympic and Paralympic Winter Games, this research is one of few to explore the social legacy of volunteerism following an Olympic and Paralympic Games. A previously developed anonymous online survey was distributed via the event’s 26 volunteer centers. Analysis included principal components analysis and independent samples t-tests. The results demonstrate that social legacies can be achieved, albeit at a level lower than may be indicated by surveys conducted at the time of the event. By being strategic in their recruitment and training of volunteers, future mega-sport event organizers may be more effective in achieving social legacies, in sport, events, and tourism, that add to a host community’s social and human capitals.
Original languageEnglish
Pages (from-to)1-41
Number of pages41
JournalEvent Management
DOIs
Publication statusPublished - 11 Jun 2022

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