Examining Relationship Marketing in Cyberspace

Byron Keating, Robert Rugimbana, Ali Quazi

Research output: A Conference proceeding or a Chapter in BookConference contribution

Original languageEnglish
Title of host publicationMarketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment
Place of PublicationPerth
PublisherPerth
Pages1-1
Number of pages1
Publication statusPublished - 2003
Externally publishedYes
EventMarketing across Borders and Boundaries: Understanding Cross-Functional and Inter-Disciplinary Interfaces Within an Increasingly Global Environment, - Perth, Australia
Duration: 1 Jan 2003 → …

Conference

ConferenceMarketing across Borders and Boundaries: Understanding Cross-Functional and Inter-Disciplinary Interfaces Within an Increasingly Global Environment,
CountryAustralia
CityPerth
Period1/01/03 → …

Cite this

Keating, B., Rugimbana, R., & Quazi, A. (2003). Examining Relationship Marketing in Cyberspace. In Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment (pp. 1-1). Perth: Perth.
Keating, Byron ; Rugimbana, Robert ; Quazi, Ali. / Examining Relationship Marketing in Cyberspace. Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment. Perth : Perth, 2003. pp. 1-1
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Keating, B, Rugimbana, R & Quazi, A 2003, Examining Relationship Marketing in Cyberspace. in Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment. Perth, Perth, pp. 1-1, Marketing across Borders and Boundaries: Understanding Cross-Functional and Inter-Disciplinary Interfaces Within an Increasingly Global Environment, Perth, Australia, 1/01/03.

Examining Relationship Marketing in Cyberspace. / Keating, Byron; Rugimbana, Robert; Quazi, Ali.

Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment. Perth : Perth, 2003. p. 1-1.

Research output: A Conference proceeding or a Chapter in BookConference contribution

TY - GEN

T1 - Examining Relationship Marketing in Cyberspace

AU - Keating, Byron

AU - Rugimbana, Robert

AU - Quazi, Ali

PY - 2003

Y1 - 2003

M3 - Conference contribution

SP - 1

EP - 1

BT - Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment

PB - Perth

CY - Perth

ER -

Keating B, Rugimbana R, Quazi A. Examining Relationship Marketing in Cyberspace. In Marketing Across Borders and Boundaries: Understanding Cross-Functional and Interdisciplinary Interfaces Within an Increasingly Global Environment. Perth: Perth. 2003. p. 1-1