Abstract
This research examines the role of government assistance as a novel dimension concerning the adoption of sustainable technologies in the context of SMEs operating in Malaysia. This dimension stems from the fact that in many transitional economies, private sector organizations encounter resource constraints that act as a significant barrier to adopt technological innovation. Data was collected from 263 SMEs in Malaysia. PLS-SEM was used to analyze the data and the results indicated a good model fit. It was found that government policies, government subsidies, organizational attitudes and organizational ethics are critical determinants of Malaysian SMEs’ sustainable technology adoption behaviours. The proposed theoretical framework uncovers a new set of determinants and addresses a significant lacuna in the contemporary literature concerning the government-driven adoption of sustainable technologies.
Original language | English |
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Title of host publication | ANZMAC 2019 - Winds of Change |
Editors | James E Richard, Djavlonbek Kadirov |
Place of Publication | New Zealand |
Publisher | ANZMAC |
Pages | 1360-1363 |
Number of pages | 3 |
Publication status | Published - 2019 |
Event | Australian and New Zealand Marketing Academy Conference 2019: Winds of Change - University of Wellington, Wellington, New Zealand Duration: 2 Dec 2019 → 4 Dec 2019 https://confer.nz/anzmac2019/ |
Publication series
Name | ANZMAC Conference Proceedings |
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Publisher | ANZMAC |
Volume | 2019 |
ISSN (Print) | 1447-3275 |
Conference
Conference | Australian and New Zealand Marketing Academy Conference 2019 |
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Abbreviated title | ANZMAC 2019 |
Country/Territory | New Zealand |
City | Wellington |
Period | 2/12/19 → 4/12/19 |
Internet address |