|Title of host publication||2nd Biennial Conference of the Academy of World Business, Marketing and Management Development Conference Proceedings|
|Editors||Gabriel Ogunmokun, Rony Gabbay, Janelle Rose|
|Place of Publication||Perth|
|Publisher||Academy of World business|
|Number of pages||1|
|Publication status||Published - 2006|
|Event||2nd Biennial Conference of the Academy of World Business, Marketing and Management Development: Business Across Borders in the 21 century - Paris, Paris, France|
Duration: 10 Jul 2006 → 13 Jul 2006
|Conference||2nd Biennial Conference of the Academy of World Business, Marketing and Management Development|
|Period||10/07/06 → 13/07/06|
|Other||To be efficient, effective and competitive in this era of globalization, managers need to acquire and utilize multi-dimensional skills that are essential for managing and marketing business across borders. The Academy of World Business, Marketing and Management Development (AWBMAMD) aims to share research knowledge that exists in the world in various functional areas of business through double blind review conference papers and publications.|
Manuscripts for the 2nd Biennial 2006 AWBMAMD conference are invited in terms of competitive papers, case studies, research in progress, special sessions and doctoral research papers in any of the 42 track areas which include marketing, management, finance, accounting, human resource management, organizational behaviour, information technology and systems, foreign direct investment, e-business, e-commerce, e-marketing, economics, tourism and hospitality, transportations, health care, entrepreneurship, business law, international law, leadership style, computer engineering, privatisation, etc.
Ogunmokun, G., Tripolitano, D., & Quazi, A. (2006). Green environmental marketing strategy and small business performance. In G. Ogunmokun, R. Gabbay, & J. Rose (Eds.), 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development Conference Proceedings (pp. 1-1). Academy of World business.