Human behavior in online social networks

Joshua J. Gillen, Mark Freeman, Holly Tootell

Research output: A Conference proceeding or a Chapter in BookConference contributionpeer-review

4 Citations (Scopus)


The emergence of Online Social Networks (OSNs) has led to a change in the method of how communication occurs; from one user being a content creator with other users making the audience, to now allowing all OSN users to be both content creators and audience members. However, the effects of OSN usage on the communication behaviors of people in today's society are yet to be fully understood. This is of concern for society as advancements are being created in portable technologies leading to increased access to OSNs. The introduction of new OSNs may increase the influence OSNs have on human behavior in society. This paper provides a systematic review of the literature on this change in behavior from the perspectives of trust and decision-making. The results of this study show trust as a key component within decision-making and personality to play a role in how OSNs are used.

Original languageEnglish
Title of host publication2017 IEEE International Symposium on Technology and Society, ISTAS 2017
EditorsPaul Cunningham, Miriam Cunningham
PublisherIEEE, Institute of Electrical and Electronics Engineers
Number of pages6
ISBN (Electronic)9781538604878
Publication statusPublished - 2 Jul 2017
Externally publishedYes
Event2017 IEEE International Symposium on Technology and Society, ISTAS 2017 - Sydney, Australia
Duration: 10 Aug 201711 Aug 2017

Publication series

NameInternational Symposium on Technology and Society, Proceedings


Conference2017 IEEE International Symposium on Technology and Society, ISTAS 2017


Dive into the research topics of 'Human behavior in online social networks'. Together they form a unique fingerprint.

Cite this