International Business, Managing in the Asia-Pacific

Greg Fisher, Raechel Johns, Ricky Griffin, Michael Pustay

    Research output: Book/ReportAnthology

    Abstract

    International Business: managing in the Asia-Pacific 3e provides an introduction to the exciting and evolving field of international business. The new edition of this successful text equips students with the knowledge, tools and insights they need to function effectively as managers in the global business environment. With an Australasian perspective, it helps students understand world issues on a local, regional and global level.
    Original languageEnglish
    Place of PublicationAustralia
    PublisherPearson Education, Australia.
    Number of pages606
    ISBN (Print)9781741030105
    Publication statusPublished - 2006

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