International Business, Managing in the Asia-Pacific

Greg Fisher, Raechel Johns, Ricky Griffin, Michael Pustay

Research output: Book/ReportAnthology


International Business: managing in the Asia-Pacific 3e provides an introduction to the exciting and evolving field of international business. The new edition of this successful text equips students with the knowledge, tools and insights they need to function effectively as managers in the global business environment. With an Australasian perspective, it helps students understand world issues on a local, regional and global level.
Original languageEnglish
Place of PublicationAustralia
PublisherPearson Education, Australia.
Number of pages606
ISBN (Print)9781741030105
Publication statusPublished - 2006


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