Investigating in consumer confidence through genetically modified labelling: an evaluation of compliance options and their marketing challenges for Australian Firms

Clare D'Souza, Robert Rugimbana, Ali Quazi, Martin Nanere

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)
Original languageEnglish
Pages (from-to)621-635
Number of pages15
JournalJournal of Marketing Management
Issue number5-6
Publication statusPublished - 2008

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