Models For Understanding Contemporary Tensions in Industrial Design Education

Stephen TRATHEN, Soumitri Varadarajan

    Research output: A Conference proceeding or a Chapter in BookConference contribution

    Abstract

    Traditional roles of product/industrial designers are being challenged as manufacturing decreases in developed economies. Design educators are faced with the question: for what roles should we seek to equip our students? And which stakeholders are best placed to discern this? Is it employers wanting job-ready graduates for today's positions, or educators informed by emerging international understandings of what designers may be called upon to do in the future? This paper describes two models developed to articulate and analyse these issues: • The Triple Axes Model, which shows the competing priority continuums along which various forms of design practice and education are situated. • The Design Development Wave, which shows the relationship between the 'front end' and 'back end' aspects of design practice, where 'front end' aspects are seen as initial phases of problem identification, design research and design opportunity analysis, and 'back end' aspects are identified as more detailed manufacturing stages. Both models are important in conceptualising the tensions underpinning the current ambiguities of the product/industrial design profession. They help build the key elements, shared nomenclature and theoretical relationships needed for dialogue about, and development of, new approaches to design education and design practice.

    Original languageEnglish
    Title of host publicationProceedings of the 18th International Conference on Engineering and Product Design Education
    Subtitle of host publicationDesign Education: Collaboration and Cross-Disciplinarity, E and PDE 2016
    EditorsKaare Eriksen, Nis Ovesen, Christian Tollestrup, Ahmed Kovacevic, Lyndon Buck, Erik Bohemia
    Place of PublicationUnited Kingdom
    Publisherthe Design Society, Institution of Engineering
    Pages354-359
    Number of pages6
    ISBN (Electronic)9781904670780
    ISBN (Print)9781904670780
    Publication statusPublished - 2016
    Event18th International Conference on Engineering and Product Design Education (E&PDE 2016) - Aalborg, Denmark
    Duration: 8 Sep 20169 Sep 2016

    Publication series

    NameProceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016

    Conference

    Conference18th International Conference on Engineering and Product Design Education (E&PDE 2016)
    CountryDenmark
    CityAalborg
    Period8/09/169/09/16

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    Product design
    Education
    manufacturing
    educator
    education
    research planning
    employer
    profession
    dialogue
    stakeholder
    graduate
    economy
    Terminology
    student
    Students

    Cite this

    TRATHEN, S., & Varadarajan, S. (2016). Models For Understanding Contemporary Tensions in Industrial Design Education. In K. Eriksen, N. Ovesen, C. Tollestrup, A. Kovacevic, L. Buck, & E. Bohemia (Eds.), Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016 (pp. 354-359). (Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016). United Kingdom: the Design Society, Institution of Engineering.
    TRATHEN, Stephen ; Varadarajan, Soumitri. / Models For Understanding Contemporary Tensions in Industrial Design Education. Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016. editor / Kaare Eriksen ; Nis Ovesen ; Christian Tollestrup ; Ahmed Kovacevic ; Lyndon Buck ; Erik Bohemia. United Kingdom : the Design Society, Institution of Engineering, 2016. pp. 354-359 (Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016).
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    abstract = "Traditional roles of product/industrial designers are being challenged as manufacturing decreases in developed economies. Design educators are faced with the question: for what roles should we seek to equip our students? And which stakeholders are best placed to discern this? Is it employers wanting job-ready graduates for today's positions, or educators informed by emerging international understandings of what designers may be called upon to do in the future? This paper describes two models developed to articulate and analyse these issues: • The Triple Axes Model, which shows the competing priority continuums along which various forms of design practice and education are situated. • The Design Development Wave, which shows the relationship between the 'front end' and 'back end' aspects of design practice, where 'front end' aspects are seen as initial phases of problem identification, design research and design opportunity analysis, and 'back end' aspects are identified as more detailed manufacturing stages. Both models are important in conceptualising the tensions underpinning the current ambiguities of the product/industrial design profession. They help build the key elements, shared nomenclature and theoretical relationships needed for dialogue about, and development of, new approaches to design education and design practice.",
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    TRATHEN, S & Varadarajan, S 2016, Models For Understanding Contemporary Tensions in Industrial Design Education. in K Eriksen, N Ovesen, C Tollestrup, A Kovacevic, L Buck & E Bohemia (eds), Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016. Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016, the Design Society, Institution of Engineering, United Kingdom, pp. 354-359, 18th International Conference on Engineering and Product Design Education (E&PDE 2016), Aalborg, Denmark, 8/09/16.

    Models For Understanding Contemporary Tensions in Industrial Design Education. / TRATHEN, Stephen; Varadarajan, Soumitri.

    Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016. ed. / Kaare Eriksen; Nis Ovesen; Christian Tollestrup; Ahmed Kovacevic; Lyndon Buck; Erik Bohemia. United Kingdom : the Design Society, Institution of Engineering, 2016. p. 354-359 (Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016).

    Research output: A Conference proceeding or a Chapter in BookConference contribution

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    TRATHEN S, Varadarajan S. Models For Understanding Contemporary Tensions in Industrial Design Education. In Eriksen K, Ovesen N, Tollestrup C, Kovacevic A, Buck L, Bohemia E, editors, Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016. United Kingdom: the Design Society, Institution of Engineering. 2016. p. 354-359. (Proceedings of the 18th International Conference on Engineering and Product Design Education: Design Education: Collaboration and Cross-Disciplinarity, E and PDE 2016).