Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market

Johra Fatima

Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market

Canberra Business School

Research output: A Conference proceeding or a Chapter in Book › Other chapter contribution › peer-review

Abstract

The study attempts to configure the moderated role of innovativeness and self-efficacy of tourism students on attitude and intention relationship to use mobile-based education. It also intends to examine how age and gender further moderate the moderation effects of innovativeness and self-efficacy (moderated moderation effect)

Original language	English
Title of host publication	Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference
Editors	A. Ozturen, D. Gursoy, H. Kilic
Place of Publication	Cyprus
Publisher	Eastern Mediterranean University and Washington State University
Pages	604-606
Number of pages	3
ISBN (Print)	9780996424424
Publication status	Published - 10 Jul 2017
Event	Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference - Famagusta, Cyprus Duration: 10 Jul 2017 → 15 Jul 2017

Conference

Conference	Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference
Country	Cyprus
City	Famagusta
Period	10/07/17 → 15/07/17

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Fatima, J. (2017). Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market. In A. Ozturen, D. Gursoy, & H. Kilic (Eds.), Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference (pp. 604-606). Eastern Mediterranean University and Washington State University .

Fatima, Johra. / Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market. Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference. editor / A. Ozturen ; D. Gursoy ; H. Kilic. Cyprus : Eastern Mediterranean University and Washington State University , 2017. pp. 604-606

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title = "Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market",

abstract = "The study attempts to configure the moderated role of innovativeness and self-efficacy of tourism students on attitude and intention relationship to use mobile-based education. It also intends to examine how age and gender further moderate the moderation effects of innovativeness and self-efficacy (moderated moderation effect)",

keywords = "age, attitude, education, gender relations, information technology, innovations, mobile telephones, tourism",

author = "Johra Fatima",

year = "2017",

month = jul,

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language = "English",

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pages = "604--606",

editor = "A. Ozturen and D. Gursoy and H. Kilic",

booktitle = "Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference",

publisher = "Eastern Mediterranean University and Washington State University ",

note = "Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference ; Conference date: 10-07-2017 Through 15-07-2017",

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Fatima, J 2017, Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market. in A Ozturen, D Gursoy & H Kilic (eds), Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference. Eastern Mediterranean University and Washington State University , Cyprus , pp. 604-606, Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference, Famagusta, Cyprus, 10/07/17.

Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market. / Fatima, Johra.

Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference. ed. / A. Ozturen; D. Gursoy; H. Kilic. Cyprus : Eastern Mediterranean University and Washington State University , 2017. p. 604-606.

Research output: A Conference proceeding or a Chapter in Book › Other chapter contribution › peer-review

TY - CHAP

T1 - Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market

AU - Fatima, Johra

PY - 2017/7/10

Y1 - 2017/7/10

N2 - The study attempts to configure the moderated role of innovativeness and self-efficacy of tourism students on attitude and intention relationship to use mobile-based education. It also intends to examine how age and gender further moderate the moderation effects of innovativeness and self-efficacy (moderated moderation effect)

AB - The study attempts to configure the moderated role of innovativeness and self-efficacy of tourism students on attitude and intention relationship to use mobile-based education. It also intends to examine how age and gender further moderate the moderation effects of innovativeness and self-efficacy (moderated moderation effect)

KW - age

KW - attitude

KW - education

KW - gender relations

KW - information technology

KW - innovations

KW - mobile telephones

KW - tourism

UR - https://www.cabdirect.org/cabdirect/abstract/20173341729

UR - http://www.ahtmm.com/wp-content/uploads/2017/08/2017-7th-AHTMM-Proceedings.pdf

M3 - Other chapter contribution

SN - 9780996424424

SP - 604

EP - 606

BT - Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference

A2 - Ozturen, A.

A2 - Gursoy, D.

A2 - Kilic, H.

PB - Eastern Mediterranean University and Washington State University

CY - Cyprus

T2 - Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference

Y2 - 10 July 2017 through 15 July 2017

ER -

Fatima J. Moderated moderation effect of age and gender on attitude-intention link for mobile-based tourism education in emerging market. In Ozturen A, Gursoy D, Kilic H, editors, Conference proceedings, 7th Advances in Hospitality & Tourism Marketing & Management (AHTMM) Conference. Cyprus : Eastern Mediterranean University and Washington State University . 2017. p. 604-606