Not your standard smoothie: Placentophagy, Influencers and Regulation

Research output: Contribution to journalArticlepeer-review


Placentophagy, ie consumption of raw or processed human placenta, poses challenges for health law, consumer law, community education and health practitioner ethics. Is it a matter of personal autonomy? A social-media fueled practice akin to vaginal eggs and healing crystals that does not require regulation? Are potential harms sufficient to justify intervention through regulation by therapeutic goods regulators or consumer protection agencies? This article highlights legal concerns such as potentially misleading claims by providers of encapsulated placenta services in an era of ‘fake health news’. It discusses regulatory incoherence and suggests responses as part of broader educational measures to foster community health.
Original languageEnglish
Pages (from-to)89-101
Number of pages13
JournalCanberra Law Review
Issue number2
Publication statusPublished - 2020


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