Online Banking and the Consumer Decision Making Process

Raechel Hughes, Andrew Hughes

    Research output: A Conference proceeding or a Chapter in BookConference contributionpeer-review

    Original languageEnglish
    Title of host publicationChartered Institute of Marketing Conference
    EditorsMike Johnston, Prof Ernest Alan Buttery
    Place of PublicationAustralia
    PublisherPearson Education, Australia.
    Number of pages7
    ISBN (Print)0646421719
    Publication statusPublished - 2003
    EventChartered Institute of Marketing Conference -
    Duration: 20 Aug 200322 Aug 2003


    ConferenceChartered Institute of Marketing Conference

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