Putting Public Policy Defaults to the Test: The Case of Organ Donor Registration

Alice Moseley, Gerry STOKER

    Research output: Contribution to journalArticle

    8 Citations (Scopus)
    7 Downloads (Pure)

    Abstract

    There is growing interest within public management in using governance tools to influence citizens’ behavior, including changing “choice architecture” by manipulating defaults. This article reports a survey experiment with 4,005 British adults which examined the impact of different defaults on people's propensity to visit, and register on, the organ donor register. There were significant effects of the different defaults on visits to the registration page but not on actual registrations. A default where people were automatically assumed to be donors but could opt out, and a neutral default where people had to answer either “yes” or “no,” both yielded significantly more organ donor register visits than a default where people were not assumed to be donors but could opt in. Attitudinal data collected suggested a preference for a neutral default. The results indicate that changing to a neutral default for organ donation would be socially acceptable and could potentially generate more donors.
    Original languageEnglish
    Pages (from-to)246-264
    Number of pages19
    JournalInternational Public Management Journal
    Volume18
    Issue number2
    DOIs
    Publication statusPublished - 2015

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    public policy
    organ donation
    public management
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    citizen
    Registration
    Public policy
    experiment

    Cite this

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    abstract = "There is growing interest within public management in using governance tools to influence citizens’ behavior, including changing “choice architecture” by manipulating defaults. This article reports a survey experiment with 4,005 British adults which examined the impact of different defaults on people's propensity to visit, and register on, the organ donor register. There were significant effects of the different defaults on visits to the registration page but not on actual registrations. A default where people were automatically assumed to be donors but could opt out, and a neutral default where people had to answer either “yes” or “no,” both yielded significantly more organ donor register visits than a default where people were not assumed to be donors but could opt in. Attitudinal data collected suggested a preference for a neutral default. The results indicate that changing to a neutral default for organ donation would be socially acceptable and could potentially generate more donors.",
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    Putting Public Policy Defaults to the Test: The Case of Organ Donor Registration. / Moseley, Alice; STOKER, Gerry.

    In: International Public Management Journal, Vol. 18, No. 2, 2015, p. 246-264.

    Research output: Contribution to journalArticle

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