Abstract
| Original language | English |
|---|---|
| Pages (from-to) | 129-139 |
| Number of pages | 11 |
| Journal | International Journal of Educational Management |
| Volume | 30 |
| Issue number | 1 |
| DOIs | |
| Publication status | Published - 2016 |
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Re-examining students’ perception of e-learning: an Australian perspective. / Loh, Claire; Wong, David; QUAZI, Ali; Kingshott, Russel.
In: International Journal of Educational Management, Vol. 30, No. 1, 2016, p. 129-139.Research output: Contribution to journal › Article
TY - JOUR
T1 - Re-examining students’ perception of e-learning: an Australian perspective
AU - Loh, Claire
AU - Wong, David
AU - QUAZI, Ali
AU - Kingshott, Russel
PY - 2016
Y1 - 2016
N2 - Australian tertiary institutions are increasingly incorporating technologies, such as social media and Web 2.0 tools into teaching in response to changing student needs. The purpose of this paper is to revisit a fundamental question, frequently asked in marketing, “what do our ‘customers’ [students] think now?” This will help determine the effectiveness of application of these technologies in courses and teaching programs in a changing competitive educational environment.
AB - Australian tertiary institutions are increasingly incorporating technologies, such as social media and Web 2.0 tools into teaching in response to changing student needs. The purpose of this paper is to revisit a fundamental question, frequently asked in marketing, “what do our ‘customers’ [students] think now?” This will help determine the effectiveness of application of these technologies in courses and teaching programs in a changing competitive educational environment.
KW - E-learning
KW - Student perceptions
KW - Marketing education
KW - Tertiary institutions
U2 - 10.1108/IJEM-08-2014-0114
DO - 10.1108/IJEM-08-2014-0114
M3 - Article
VL - 30
SP - 129
EP - 139
JO - International Journal of Educational Management
JF - International Journal of Educational Management
SN - 0951-354X
IS - 1
ER -