Service quality, customer involvement and customer satisfaction: A case study of retail banking in Bangladesh

Johra Fatima, Mohammed Razzaque

Research output: A Conference proceeding or a Chapter in BookConference contribution

Original languageEnglish
Title of host publication5th Asian Business Research Conference
Pages135-146
Number of pages17
Publication statusPublished - 23 Dec 2011
Externally publishedYes
EventAsian Business Research Conference 2011 - Dhaka, Dhaka, Bangladesh
Duration: 23 Dec 201124 Dec 2011

Conference

ConferenceAsian Business Research Conference 2011
CountryBangladesh
CityDhaka
Period23/12/1124/12/11

Cite this

Fatima, J., & Razzaque, M. (2011). Service quality, customer involvement and customer satisfaction: A case study of retail banking in Bangladesh. In 5th Asian Business Research Conference (pp. 135-146)