Stopwatch Marketing: Take Charge of the Time When Your Customer Decides to Buy

Byron Keating

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)192-195
    Number of pages4
    JournalJournal of Consumer Marketing
    Volume27
    Issue number2
    DOIs
    Publication statusPublished - 2010

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