Synthesizing Relationship Dynamics: An Analysis of Products and Services as Components of Corporate Reputation

Pan Ji, Paul Lieber

    Research output: A Conference proceeding or a Chapter in BookChapter

    Original languageEnglish
    Title of host publicationThe Handbook of Communication and Corporate Reputation
    EditorsCraig E Carroll
    Place of PublicationOxford, UK
    PublisherJohn Wiley & Sons
    Pages347-361
    Number of pages15
    Edition1
    ISBN (Print)9780470670989
    Publication statusPublished - 2013

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