Synthesizing Relationship Dynamics: An Analysis of Products and Services as Components of Corporate Reputation

Pan Ji, Paul Lieber

    Research output: A Conference proceeding or a Chapter in BookChapter

    Original languageEnglish
    Title of host publicationThe Handbook of Communication and Corporate Reputation
    EditorsCraig E Carroll
    Place of PublicationOxford, UK
    PublisherJohn Wiley & Sons
    Pages347-361
    Number of pages15
    Edition1
    ISBN (Print)9780470670989
    Publication statusPublished - 2013

    Cite this

    Ji, P., & Lieber, P. (2013). Synthesizing Relationship Dynamics: An Analysis of Products and Services as Components of Corporate Reputation. In C. E. Carroll (Ed.), The Handbook of Communication and Corporate Reputation (1 ed., pp. 347-361). Oxford, UK: John Wiley & Sons.