Skip to main navigation Skip to search Skip to main content

The impact of regulatory focus and word of mouth valence on search and experience attribute evaluation

  • Rajat Roy
  • , Vik Naidoo

Research output: Contribution to journalArticlepeer-review

Fingerprint

Dive into the research topics of 'The impact of regulatory focus and word of mouth valence on search and experience attribute evaluation'. Together they form a unique fingerprint.
Sort by

Keyphrases

Social Sciences

Nursing and Health Professions

Psychology