This article unpacks two infographic analyses to highlight two important themes regarding changes to the distribution systems and business models for the converging broadcast and telecommunications industry. First is that the recent revolution in production practices is now reverberating through the distribution system, as illustrated by a provisional mapping of a complex stakeholder ecosystem. Second is the clarity and consistency of the messages received from Canadians during CRTC consultations. In the Let's Talk TV consultations, consumercitizen messages centered on the desirability of readily available online and on-demand content, particularly Canadian and local content. By showing various stakeholders and their points of intersection throughout the process, this article aims to make a complex business more comprehensible, or at least more accessible, to a broad audience.