The relevance of a marketing degree: employers' perceptions of marketing graduates in Australia

Research output: Contribution to journalArticle

Original languageEnglish
Pages (from-to)11-20
Number of pages10
Journale-Journal of Business Education and Scholarship of Teaching
Volume2
Issue number1
Publication statusPublished - 2008

Cite this

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title = "The relevance of a marketing degree: employers' perceptions of marketing graduates in Australia",
author = "Raechel Johns",
year = "2008",
language = "English",
volume = "2",
pages = "11--20",
journal = "e-Journal of Business Education and Scholarship of Teaching",
issn = "1835-9132",
number = "1",

}

TY - JOUR

T1 - The relevance of a marketing degree: employers' perceptions of marketing graduates in Australia

AU - Johns, Raechel

PY - 2008

Y1 - 2008

M3 - Article

VL - 2

SP - 11

EP - 20

JO - e-Journal of Business Education and Scholarship of Teaching

JF - e-Journal of Business Education and Scholarship of Teaching

SN - 1835-9132

IS - 1

ER -