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The role of implicit lay belief, SEC attributes and temporal orientation in consumer decision making
Rajat Roy, Vik Naidoo
Research output
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Contribution to journal
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Article
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peer-review
15
Citations (Scopus)
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Keyphrases
Search Experience
100%
Credence Attributes
100%
Temporal Orientation
100%
Credence
100%
Entity Theory
100%
Lay Beliefs
100%
Consumer Decision Making
100%
Product-service
66%
Consumer Behaviour
66%
Incremental Theory
66%
Time Orientation
66%
Attribute Importance
33%
Implicit Theories
33%
Experience Attributes
33%
Future Time Orientation
33%
Preference Reversal
33%
Psychology
Decision Making
100%
Consumer Behavior
100%
Temporal Orientation
100%
Lay Belief
100%
Social Sciences
Decision Making
100%
Consumer Behavior
100%
Pretest
50%
Implicit Theory
50%
Economics, Econometrics and Finance
Consumer Attitude
100%
Test Market
50%