The Web 3.0 Classroom: Implications for Collaborative Deep Learning in Marketing

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Abstract

This chapter provides an overview of innovations in the classroom and then discusses how they have been used in two marketing units.
Original languageEnglish
Title of host publicationEmerging Web 3.0/Semantic Web Applications in Higher Education
Subtitle of host publicationGrowing Personalization and Wider Interconnections in Learning
EditorsCharles Wankel, Agata Stachowicz-Stanusch
Place of PublicationCharlotte, USA
PublisherInformation Age Publishing
Chapter7
Pages141-157
Number of pages17
ISBN (Electronic)9781681231488
ISBN (Print)9781681231464
Publication statusPublished - 2016

Publication series

Name Research in Management Education and Development

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  • Cite this

    JOHNS, R. (2016). The Web 3.0 Classroom: Implications for Collaborative Deep Learning in Marketing. In C. Wankel, & A. Stachowicz-Stanusch (Eds.), Emerging Web 3.0/Semantic Web Applications in Higher Education: Growing Personalization and Wider Interconnections in Learning (pp. 141-157). ( Research in Management Education and Development). Information Age Publishing.