Tourism Firms' Strategic Flexibility: the case of Slovenia

Larry Dwyer, Ljubica Cvelbar, Deborah Edwards, Tanja Mihalic

Research output: Contribution to journalArticle

8 Citations (Scopus)

Abstract

Strategic flexibility provides an approach for tourism destinations to respond more readily to turbulent environments. It is a management method that can assist tourism suppliers to meet the challenges of achieving competitive advantage. The paper also explores the importance that is accorded to the facilitators or drivers of strategic flexibility by Slovenian tourism industry stakeholders along with their performance in actioning these drivers. Importance performance analysis suggests the priority strategic actions to reduce the risk of strategic drift. The paper concludes with an assessment of the implications of these findings for emerging destinations generally.
Original languageEnglish
Pages (from-to)377-387
Number of pages11
JournalInternational Journal of Tourism Research
Volume16
Issue number4
DOIs
Publication statusPublished - 2014
Externally publishedYes

Fingerprint

Slovenia
flexibility
tourism
Tourism
firm
driver
Industry
Slovenian
supplier
performance
stakeholder
industry
management
Strategic flexibility
Importance-performance analysis
Destination
Facilitators
Suppliers
Tourism destination
Tourism industry

Cite this

Dwyer, Larry ; Cvelbar, Ljubica ; Edwards, Deborah ; Mihalic, Tanja. / Tourism Firms' Strategic Flexibility: the case of Slovenia. In: International Journal of Tourism Research. 2014 ; Vol. 16, No. 4. pp. 377-387.
@article{ea0cfa2d8729406f8bae9484ffd73156,
title = "Tourism Firms' Strategic Flexibility: the case of Slovenia",
abstract = "Strategic flexibility provides an approach for tourism destinations to respond more readily to turbulent environments. It is a management method that can assist tourism suppliers to meet the challenges of achieving competitive advantage. The paper also explores the importance that is accorded to the facilitators or drivers of strategic flexibility by Slovenian tourism industry stakeholders along with their performance in actioning these drivers. Importance performance analysis suggests the priority strategic actions to reduce the risk of strategic drift. The paper concludes with an assessment of the implications of these findings for emerging destinations generally.",
keywords = "Destination competitiveness, Slovenia, Strategic flexibility, Tourism management",
author = "Larry Dwyer and Ljubica Cvelbar and Deborah Edwards and Tanja Mihalic",
year = "2014",
doi = "10.1002/jtr.1931",
language = "English",
volume = "16",
pages = "377--387",
journal = "International Journal of Tourism Research",
issn = "1099-2340",
publisher = "John Wiley & Sons",
number = "4",

}

Tourism Firms' Strategic Flexibility: the case of Slovenia. / Dwyer, Larry; Cvelbar, Ljubica; Edwards, Deborah; Mihalic, Tanja.

In: International Journal of Tourism Research, Vol. 16, No. 4, 2014, p. 377-387.

Research output: Contribution to journalArticle

TY - JOUR

T1 - Tourism Firms' Strategic Flexibility: the case of Slovenia

AU - Dwyer, Larry

AU - Cvelbar, Ljubica

AU - Edwards, Deborah

AU - Mihalic, Tanja

PY - 2014

Y1 - 2014

N2 - Strategic flexibility provides an approach for tourism destinations to respond more readily to turbulent environments. It is a management method that can assist tourism suppliers to meet the challenges of achieving competitive advantage. The paper also explores the importance that is accorded to the facilitators or drivers of strategic flexibility by Slovenian tourism industry stakeholders along with their performance in actioning these drivers. Importance performance analysis suggests the priority strategic actions to reduce the risk of strategic drift. The paper concludes with an assessment of the implications of these findings for emerging destinations generally.

AB - Strategic flexibility provides an approach for tourism destinations to respond more readily to turbulent environments. It is a management method that can assist tourism suppliers to meet the challenges of achieving competitive advantage. The paper also explores the importance that is accorded to the facilitators or drivers of strategic flexibility by Slovenian tourism industry stakeholders along with their performance in actioning these drivers. Importance performance analysis suggests the priority strategic actions to reduce the risk of strategic drift. The paper concludes with an assessment of the implications of these findings for emerging destinations generally.

KW - Destination competitiveness

KW - Slovenia

KW - Strategic flexibility

KW - Tourism management

UR - http://www.scopus.com/inward/record.url?scp=84903750949&partnerID=8YFLogxK

UR - http://www.mendeley.com/research/tourism-firms-strategic-flexibility-case-slovenia

U2 - 10.1002/jtr.1931

DO - 10.1002/jtr.1931

M3 - Article

VL - 16

SP - 377

EP - 387

JO - International Journal of Tourism Research

JF - International Journal of Tourism Research

SN - 1099-2340

IS - 4

ER -