Trust in E-Commerce: Risk and Trust Building

Loong Wong

    Research output: A Conference proceeding or a Chapter in BookChapter

    Original languageEnglish
    Title of host publicationComputer-Mediated Relationships and Trust: Managerial and Organizational Effects
    EditorsLinda L Brennan, Victoria E Johnson
    Place of PublicationNew York, USA
    PublisherInformation Science Reference
    Pages176-193
    Number of pages18
    ISBN (Print)9781599044958
    Publication statusPublished - 2008

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