Understanding how Organisations achieve Effective Web Information Architecture - Using a Grounded Theory Approach

Sally Burford

    Research output: A Conference proceeding or a Chapter in BookConference contribution

    1 Citation (Scopus)

    Abstract

    The design and structure of the information on any web site, that is, its Information Architecture (IA), is an important criterion in the successful use of the web. The online information ‘space' should allow intuitive and easily navigable access to useful information. Whilst there is now a well defined process for designing the information structures on large information-rich web sites, few management models exist for achieving this within organisations. This paper outlines a research approach to identify the organisational factors and strategies that support web IA processes. Grounded theory and multi case study methodologies are used to study the complex, social environments in which web IA outcomes are achieved. In constructing a conceptual picture of how organisations are practicing web IA, this research will establish a deeper understanding of the contextual processes involved and how they might be employed more effectively. The research findings to date locate responsibility for IA in organisations, identify IA as new work and propose that IA be considered as knowledge work.
    Original languageEnglish
    Title of host publicationAusweb08 : the fourteenth Australasian World Wide Web Conference, AusWeb08-reflecting on the past : anticipating the future : proceedings of AusWeb08
    EditorsJoanna Richardson
    Place of PublicationNSW
    PublisherSouthern Cross University
    Pages1-13
    Number of pages13
    ISBN (Print)9780980498004
    Publication statusPublished - 2008
    EventAusWeb 08: The 14th Australasian World Wide Web Conference - Ballina, Australia
    Duration: 4 Apr 20089 Apr 2008

    Conference

    ConferenceAusWeb 08: The 14th Australasian World Wide Web Conference
    CountryAustralia
    CityBallina
    Period4/04/089/04/08

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    Cite this

    Burford, S. (2008). Understanding how Organisations achieve Effective Web Information Architecture - Using a Grounded Theory Approach. In J. Richardson (Ed.), Ausweb08 : the fourteenth Australasian World Wide Web Conference, AusWeb08-reflecting on the past : anticipating the future : proceedings of AusWeb08 (pp. 1-13). NSW: Southern Cross University.