User-generated content on the Facebook page of Emergency Management Organizations: Perspectives of Emergency Management Administrators

Jayan Chirayath KURIAN, Jerry WATKINS, Kerry MCCALLUM

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    This article examines the benefits and challenges of user-generated content
    (comments) on the Facebook pages of emergency management organisations
    (EMOs) that manage natural disasters. Although organisational communication
    literature acknowledges the use of social networking sites (SNSs) for information
    dissemination as part of emergency management, less attention has been paid to comments posted by external organisations and members of the public. To
    address these gaps in the literature, this article presents preliminary findings
    from a qualitative study of user posts on the Facebook page of two publicly
    funded EMOs. An information classification framework is adopted to
    understand the technological, organisational and social implications of these
    posts. This interpretive research employs a manual thematic analysis of text
    comments; it is followed by a qualitative semi-structured interview with seven
    emergency management administrators. Preliminary findings indicate that a
    study of comments posted by users to EMOs’ SNSs can yield valuable lessons
    for stakeholders from past emergencies.
    Original languageEnglish
    Title of host publicationCommunication Worlds
    Subtitle of host publicationAccess, Voice, Diversity, Engagement
    Place of PublicationSydney
    Number of pages18
    Publication statusPublished - 2017
    EventANZCA 2017 Communication Worlds: Access, Voice, Diversity, Engagement - University of Sydney, Sydney, Australia
    Duration: 5 Jul 20177 Jul 2017


    ConferenceANZCA 2017 Communication Worlds
    Internet address


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